Therefore, then a final question, what exactly could you state would be the biggest challenges now for your needs?
Marla: for all of us, this really is now about building a brandname. One of many things IвЂ™m most excited about is thinking through the messaging, the interaction, the going broad with your message and placing us able to be capable of geting this card into more and more fingers, even that I talked about earlier if we havenвЂ™t done all the pre-screen work. That we pre-identify and so getting us out in front of broader and broader audiences and being able to field that inflow is a place where we can springboard to truly that next level so we do want this product to become something where we drive demand through larger messaging as well as the targeted product offers to individuals. Continue reading